Ehsans media blog 1 (Exam)

1) How do representations in  Oh Comely  challenge stereotypes?: Instead of being seen as just objects for the male gaze, women are being represented as figures that have their own ideas and beliefs and can bring their own critical thinking in a situation  2) What representations of race, ethnicity and nationality can be found in the 'Speaking Out' feature? There is a positive representation of multiple races, ethnicities and nationalities, these include Somalians, black, white and also Asian.  3) What representation of women and femininity can be found in  Oh Comely ? There is a strong representation of positivity and empowerment, feminity is seen to be broad and important. They are presented to be more than just a body to be objectified  4) Why might  Oh Comely  deliberately under-represent men? (The absence of men in the magazine appears to be a largely deliberate move by the editors). The deliberate abscence of men could have been done in order to promote women an

1) What do the typefaces used on the front cover suggest to an audience? The typefaces are both cursive and also in lowercase, this signifies that the magazine is not your typical magazine as it goes against the typical stereotypes of Magazine covers  2) The words under the title introduce the content and topics addressed. What do these suggest about the potential audience of  Oh Comely ? "stories/film/music/fashion/ideas", these things are often associated with thought and creativity, that may suggest to the audience that the magazine is creative, this shows that the potential audience of Oh Comely are creative and or alternative 3) How do the cover lines use narrative to create enigma? What do the cover lines suggest about the magazine's content and audience? The cover line uses alliteration to attract an audience, along with that the cover line uses enigma codes to make the audience curious as to what the cover line means. Due to this, the cover lines suggest that

1) How does  Oh Comely  introduce itself? Oh Comely introduces itself as a niche magazine targeted for Intellectuals. Also claims to provide unique and inspiring content.  2) How do the print circulation/readership statistics for  Oh Comely  compare to  Men's Health ? Social Media Reach: 100,000  Readers Per Issue: 25,000  Average Age of reader: 27  Sold through independents, WHSmith and international outlets In comparison to Men's Health, the circulation and readership is minuscule  3) How is  Oh Comely  distributed to the audience?  Oh Comely produce 4 magazines a year and distribute through a subscription service which their audiences pay for annually.  4) What do you think the target audience demographics for  Oh Comely  might be? Some details are provided by the magazine (e.g. average age 27) but make an educated guess on further demographic details. I believe that Oh Comely's target audience demographics are young, middle class, educated (A levels a

Men's Health analysis: blog task Magazines: Industries and Men's Health  Magazines: Men's Health - Representations Reading Magazines: Men's Health CSP Analysis  Magazines: Magazine cover production learner response. Magazine: Men's Health - Audience. Magazine: Practical Task  6)  Oh Comely - Audience 7)  Oh Comely - Close-textual analysis 8)  Oh Comely - Representation 9)  Oh Comely - Industry case study 10)  End of Year 1 exam - learner response

1) Write a one-paragraph summary of your notes for each key concept from the booklet: Media Language  (e.g. conventions, narrative, genre etc.) The colour scheme consists of typical masculine colours such as Black, Blue, grey and white; the colour scheme actively promotes hyper masculine stereotypes. The main figure for the magazine is Vin Diesel, his physical fitness and his reputation are both very masculine, this again promotes typical masculinity. The magazine contains multiple examples of violent language being used such as slay, blast etc, this language can be seen as being very masculine. Media Industries  (e.g. Hearst Communications) Hearst communications is a large conglomerate who  are a dominant force in the magazine and even health industry due to their impressive collection of brands which can vary from Gardening to technology. Hearst Communications is considered to be the largest magazine conglomerate in the world. Media Audiences  (e.g. demographics, psychographic

1) Hearst UK is part of Hearst Communications. What is Hearst Communications and where is it based? Hearst communications is a large media and business information conglomerate located in Manhattan new York  2) What media industries and brands make up the Hearst Communications conglomerate? Hearst communications own a large variety of newspapers, magazines, broadcasting companies and internet providers. Some of the brands hearst communications own include Men's Health, cosmopolitan, Food Network Magazine, House Beautiful, Seventeen, ESPN, eCrush, Kaboodle etc. 3) What was the global revenue for Hearst Communications (in dollars) for the most recent year on record? $10.8 Billion 4) Focusing on Hearst UK, what other magazine brands are part of Hearst UK publishing? How many UK people do they reach in print and online? Some brands include Bicycling, Elle Decor, Nat Mags, Womens Day, Womens Health. Hearst Communications reaches 30% of all women, 25% of men and sell roughly 4

1) Why is Men's Health defined as a 'lifestyle magazine'? Men's health is considered as a lifestyle magazine due to the wide variety of topics, each of which concern men, discussed in the magazine.  2) Why is advertising significant in helping to shape masculine identity? Advertisements help shape masculinity by informing men about what their lifestyle should be and how to achieve that lifestyle through products or services. Advertisements help men understand what it means to be attractive in society. 3) The article suggests that the representation of masculinity in Men's Health is not fixed or natural and is subject to constant change. What media theorists that we have studied previously can be linked to these ideas? 4) What does the article suggest Men's Health encourages its readers to be? What examples and statistics are provided to develop the idea of men as consumers? The article suggests that Men's Health encourages their audience to make sur